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GEO Audit

Get cited by Perplexity, Copilot & Google AI Overviews

GEO (Generative Engine Optimization) is how you show up in AI answers. Looo AI scores your readiness across the six signals AI engines actually weigh.

What we audit

How well do AI engines read & cite you?

GEO (Generative Engine Optimization) is the new SEO. We audit the signals AI search engines weigh.

JSON-LD coverage

Organization, WebSite, Article, FAQPage, BreadcrumbList — the structured layer AI engines extract entity facts from.

Answer-shaped content

Section openers, descriptive headings and crisp definitions — the “quotability” layer of AI citations.

E-E-A-T signals

Author bios, expertise pages, public reviews, knowledge-panel presence and source citations.

Citation footprint

Where Perplexity, Bing Copilot and AI Overviews already cite (or fail to cite) your brand and domain.

Crawlability for AI

Whether GPTBot, PerplexityBot, ClaudeBot and Google-Extended are allowed in robots.txt, llms.txt presence.

Knowledge graph

Wikidata, Wikipedia presence and consistency of brand entity facts across the open web.

Playbook

Six moves to make AI cite you

Compiled from Google Search Central, Perplexity guides, public Anthropic documentation and AI search research.

1Lead every section with the answer

Compress the opening sentence of each <section> into a direct answer to its heading. That sentence is what AI engines lift.

2Full JSON-LD on every page

Home gets Organization + WebSite. Pages get BreadcrumbList + their type (Article, Product, FAQPage, HowTo).

3Make your brand entity unambiguous

Consistent name, address, phone and description across your site, social, GBP, Wikidata. AI confidence rises with NAP consistency.

4Allow AI crawlers explicitly

Most AI engines now have named user agents. Allow GPTBot, PerplexityBot, ClaudeBot, Google-Extended in robots.txt if you want to be cited.

5Write expert author pages

Bio + credentials + sample work + sameAs links to LinkedIn, papers, Wikipedia. AI weights claims more when authorship is verifiable.

6Earn citations on cited sites

AI engines lean on Wikipedia, Reddit, Trustpilot, Stack Overflow, GitHub. A few high-quality mentions there ripple into AI answers.

Turn audit findings into a shipped backlog

Open the Free Toolkit and start by gathering the third-party reports yourself.